Posts tagged with ‘Safaricom’

Safaricom, Kenya’s leading mobile network operator, and arguably the nation’s most omnipresent brand, celebrates its 10th anniversary this year.

To mark the occasion the company produced this spectacular and uplifting ad.

The commercial, shot with a huge cast of Safaricom staff, who are members of the Safaricom Choir, and put together by the firm’s advertising agency Redsky, will
be relayed through a fully integrated 360 degree execution that will see it on TV, radio, retail units, press, billboards, websites, cinema screens and digital media platforms.

I just love this spot to bits. It’s such a powerful piece. With over 16 million subscribers and a suite of innovative mobile money products, Safaricom has done more to to unite and empower Kenyans than than all the squabbling fools in this house.

Have a look at this to find out more about how the Niko Na Safaricom video was made.

In May Safaricom, Kenya’s largest mobile network operator launched Kipokezi, a service which allows ANY mobile phone to send and receive emails and IMs by converting them into text messages. ForgetMeNot is the company behind the gateway software. At the moment Kenya is only the second country where the service is available (it was piloted in Lesotho), however, ForgetMeNot has signed up operators in other African markets, so expect the service to spread across the continent before the end of the year. According to Russell Southwood of CIO, “15 million mobile phone subscribers in Kenya – over a third of the country’s population - will now be able to access email and online chat regardless of the make and model of their mobile phone. The new Kipokezi service is being rolled out by Kenya’s largest telecoms operator, Safaricom, suppliers of mobile phone connectivity for almost 9 in 10 Kenyan mobile phone subscribers.” Kipokezi is just the latest in a range of innovative products introduced by Safaricom this year. In May the company finally announced the launch of both MXit in Kenya as well as the long-awaited M-Kesho service.

In May Safaricom, Kenya’s largest mobile network operator launched Kipokezi, a service which allows ANY mobile phone to send and receive emails and IMs by converting them into text messages. ForgetMeNot is the company behind the gateway software.

At the moment Kenya is only the second country where the service is available (it was piloted in Lesotho), however, ForgetMeNot has signed up operators in other African markets, so expect the service to spread across the continent before the end of the year. According to Russell Southwood of CIO,

“15 million mobile phone subscribers in Kenya – over a third of the country’s population - will now be able to access email and online chat regardless of the make and model of their mobile phone. The new Kipokezi service is being rolled out by Kenya’s largest telecoms operator, Safaricom, suppliers of mobile phone connectivity for almost 9 in 10 Kenyan mobile phone subscribers.”

Kipokezi is just the latest in a range of innovative products introduced by Safaricom this year. In May the company finally announced the launch of both MXit in Kenya as well as the long-awaited M-Kesho service.